BabyQuip

Fran is a pioneering serial entrepreneur known for building category-defining brands that disrupt industries and empower consumers. Fran was Co-Founder and first General Manager of Match.com, where she built early partnerships, introduced the first membership model, and focused on attracting women to the platform. She also led the transformation of TRUSTe (now TrustArc) from a nonprofit into a venture-backed privacy leader, raising over $10 million. A Stanford BA and MBA graduate, Fran has been recognized by Inc.’s Female Founders 500 (2025), Forbes as one of the Top 50 over 50 (2025), SF Business Times’ Most Influential Women (2011), and more. She has appeared in The Wall Street Journal, CNBC, Forbes, and on Shark Tank. Fran lives in Santa Fe, New Mexico, and is a passionate advocate for female and Latinx entrepreneurs.

Joe Maier has served as the CTO of BabyQuip since 2017. Joe came to BabyQuip after five years as a technology consultant at Accenture, where he designed and built backend processes and web applications for clients. Joe holds a B.S. degree in Computer Science, Mathematics and Economics from American University.

As Vice President of Product Design at BabyQuip, Kim leads the vision for the company's digital experience and visual brand. She focuses on creating thoughtful, user-centered design that drives both customer satisfaction and business growth. With over 15 years of experience in design and strategy, including major clients like Quiksilver and The YMCA, Kim brings ideas to life—from big-picture planning to the details that make an experience feel effortless.

Nicole oversees Customer Lead Generation, Social Media, and all other marketing efforts and reports to the Company's CEO. Nicole has 20+ years of Digital Marketing experience, including 10+ years at Google, and brings extensive Adwords, Analytics, Account Management and team management knowledge to BabyQuip. Nicole loves the gig economy! In addition to being one of the original BabyQuip QPs, she has also been an AirBnB SuperHost. She first rented baby gear back in 2011 when traveling with her young twins. She has been hooked on this business ever since.

As Senior Director of Quality Provider Growth, Josef strategically expands BabyQuip's Quality Provider network, ensuring a steady supply to meet increasing global demand. Leveraging his past experience in scaling supply sides of marketplaces at Lyft and Hands On Nashville, he works to ensure families have reliable access to essential baby gear during their travels. In his spare time, you'll find Josef hiking with his family or finding a new playground for his daughters to explore.

Fernando is a venture investor who supports tech-driven businesses led by founders reshaping the future of work and human enablement sectors. Currently an investor with Cleveland Avenue’s CAST US Fund and a member of Kauffman Fellows Class 30, Fernando believes that equitable access to capital can transform communities and catalyze systemic change. Before joining Cleveland Avenue, Fernando was a Director of Venture at Digital Currency Group in New York City, helping to shape the future of decentralized finance. His career began in investment banking at Société Générale where he advised companies on financing strategies, mergers, and acquisitions across the US and EMEA regions. Fernando left Société Générale to lead the first Latinx-focused incubator in the US at 1871 Chicago, and later joined Agora Partnerships in Mexico City as an impact investor. Fernando received his MBA from the Kellogg School of Management and graduated with a BS in Finance from the University of Illinois at Urbana-Champaign.

Justine is an experienced e-commerce, data governance, privacy and data-security professional. She is an entrepreneur who owns and runs a national boutique law firm, InfoLawGroup, working with companies of all sizes, ranging from startups to the Fortune 100. She has experience in scaling companies, both her own and her clients. In her over 25-year career, Justine served as an outside CPO, an advisory board member for technology companies, and a finance committee member for a non-profit. She helped numerous companies with digital transformation, managing risk, and rapid growth. She was honored to be named a Fellow of Information Privacy by the International Association of Privacy Professionals (IAPP) in 2025. Justine holds a J.D. from Stanford Law School and a BA from the University of Michigan. As a mother of three, Justine is thrilled to participate in BabyQuip’s mission to help young families ‘pack light and travel happy’.

As the Controller at BabyQuip, Sarah oversees all financial aspects of the company. She works closely with trusted outsourced audit, tax, and HR firms to fulfill all regulatory and reporting requirements. A certified public accountant (CPA) with 18 years of experience in public accounting, Sarah has served as both an audit manager and a fractional controller. In her spare time, she enjoys traveling and reading.