
From Fat to Finish Line
OperatingAnJeDa Fitness, Inc.
Sports · Los Angeles, CA
Financials
FY2014–FY2016 · from SEC filings · hover any figure for its sourceFigures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited; no pill means the filing didn’t state one. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.
Fundraising history
Team
10 peopleAs President and CEO, Angela leads the Company’s strategic planning efforts. She has over 2 decades experience in executive management and business development. A former entertainment executive and TV and film producer, she’s also the director of the film. Angela began running in 1994 to battle a 50 lb weight gain. She has completed 2 full marathons, a half iron distance triathlon, and countless shorter races.

Jennifer leads the Company’s sales and marketing strategy. She has over 20 years experience in digital marketing, film and television and has successfully executed social media strategies for 6 top selling consumer brands. Prior to finding running Jennifer struggled with a lifelong battle with obesity. Her personal story is told in the film. She has run 3 full marathons, including her hometown favorite, the NYC Marathon.
Cynthia works behind the scenes to help make the FFTFL magic happen. With over 20 years of experience, she is responsible for overseeing operations. Cynthia is also a 200-hour Yoga Instructor with over 12 years of teaching experience, a Personal Trainer, and Wellness Coach. At races, you will usually see her cheering and offering the team yoga stretches both before and after the finish line.

Karen has over 20 years experience in Enterprise Architecture, business process transformation and software development. She specializes in aligning IT and business strategy to enhance efficiency and productivity through developing enterprise-wide software solutions. When not solving her clients' software solutions Karen can be found running insane distances in exotic places.
Dave helps set the strategic direction of the company on finance and sales. He holds degrees in engineering, business, and law from the Air Force Academy, Louisiana Tech, and UCLA. He has closed over $3B in aircraft sales as a senior executive at commercial aircraft leasing companies. In addition to being an Angel Investor at Tech Coast Angels, Dave is also a triathlete and marathon runner.

David joins us after 24 years of working for Ralph Lauren in various positions including serving as Vice President of Brand Presentation. David will oversee design, branding and creation of all things "From Fat to Finish Line." Look for his mark on upcoming products and team wear, some of which are being designed by our very own tribe members. David recently celebrated his one year "quit smoking" anniversary and is 50 lbs down and counting on his own fitness and weight loss journey.

A born motivator and avid blogger with a large following, John is an original member of the team featured in the film. Formerly the Social Media and Success Story Manager at SparkPeople.com, John not only motivates the team he helps with From Fat to Finish Line's strategic planning and marketing. A certified life coach, John has been mentoring and encouraging new runners looking to begin the sport for years. His motto? “Find the best people you can and rise to meet them.”

Nora leads the FFTFL community, its volunteer program and organizes the community events. She has a decade of experience in international marketing and event management ranging from corporate to arts to sports. Picking up running in 2013 changed Nora's life and finally helped her manage her struggle with weight. In addition to shorter races, she has run 3 half marathons.

Rik is a running coach, writer, and motivational speaker. Prior to finding running, Rik was a 275-pound couch potato who couldn’t bend over and tie his shoes without getting out of breath. Also featured in the film, he has been an avid runner since 2009. A certified Distance Running Coach through Road Runners Club of America, he is the author of FFTFL's "Run Your 1st Mile" program and has successfully coached many runners, helping them discover the joy of running.
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A US Navy veteran whose business life and passion for fitness merge perfectly in this critical role, Tammy previously was a project manager and corporate trainer. Later, her own fitness journey resulted in a 70+ pound weight loss. An avid runner who has completed over 20 Ragnar Relays, she is a NASM certified personal trainer, a Corrective Exercise Specialist, a RRCA certified distance running coach, and a RYT-200 Yoga instructor.
Names and titles as disclosed on SEC Form C, StartEngine. Bios and photos come from the platform campaign page and may be out of date.
Reg CF annual-report compliance
Filed 1 of 10 annual reports (FY2016–FY2025)
Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.
SEC filings
- Form C-UJul 17, 20170001665160-17-000276EDGAR
- Form C/AMay 5, 20170001665160-17-000161EDGAR
- Form C/AMay 1, 20170001665160-17-000145EDGAR
- Form C-ARApr 28, 20170001665160-17-000143EDGAR
- Form C/AMar 24, 20170001665160-17-000079EDGAR
- Form C/AJan 26, 20170001665160-17-000019EDGAR
- Form CJan 12, 20170001665160-17-000009EDGAR
About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.