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BEST FOOD TRUCKS

Operating

Best Food Trucks, Inc.

Food & Beverage · Culver City, CA · Founded 2016

A data analytics company that utilized SaaS technology to empower mobile food entrepreneurs

Post-money valuation ⓘ
$40.3M
As of Dec 2023 · from Reg CF Offering (2023) · pre-money + amount raised, not a traded price
Total raised
$610,544
Crowd $266K · Private $345K · 6 rounds since 2017
Latest share price
$3.21
Reg CF · Common Stock · Sep 2023 offering price

Financials

FY2015–FY2022 (no data for FY2017, FY2018, FY2019) · from SEC filings · hover any figure for its source
$0
2015
$0
2016
2017no data
2018no data
2019no data
$6.2M
−$66K
2020
$6.9M
$54K
2021
$10.1M
−$158K
2022
RevenueNet income — beside revenue when positive, below the line when a loss
Metric
FY2015 reviewed*
FY2016 reviewed*
FY2020 unaudited
FY2021 unaudited
FY2022 unaudited
Income statement
Revenue
$0
$0
$6,221,322
$6,893,824
$10,083,996
Cost of goods sold
$0
$0
$5,578,065
$5,909,530
$8,932,081
Gross margin
—
—
10%
14%
11%
Net income
$0
$0
-$66,458
$53,618
-$157,669
Taxes paid
$0
$0
$0
$2,196
$0
Balance sheet
Cash
$0
$0
$81,952
$160,787
$33,800
Accounts receivable
$0
$0
$0
$0
$0
Total assets
$0
$0
$81,952
$160,787
$33,800
Short-term debt
$0
$0
$0
$1,171
$5,892
Long-term debt
$0
$0
$125,100
$149,146
$177,108
Total liabilities
$0
$0
$125,100
$150,317
$183,000
Other
Headcount
—
2
—
14
13

Figures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.

Valuation over rounds

Pre-money — the valuation set before each round’s money came in
$40.1M
pre-money
Reg CF · Common · Sep 2023

Blue bars are the pre-money valuation the company stated for a priced round.

Cap table

Principal holders% as the filing states it, Aug 10, 2023

  • Matthew Geller4,217,181 Common Stock—of votes

Sold to the crowd

From the company's SEC filings: share counts per class, each class's voting and conversion terms, and the holders of 20% or more that Form C requires (officers and 10%+ holders on Form 1-A). Filings name only large holders, so most owners — including crowd investors — are not listed, and a holder's percentage may be of its own class rather than of the whole company. Prices and crowd share counts are in today's share terms — adjusted for splits and conversions since they were sold. Hover a figure for its filing.

Fundraising history

Raised $300KInvestors 1
Raised $215.7K / $618KInvestors 92Post-money $40.3M
Raised $25KInvestors 1
Raised —Investors 1
Reg CF · SAFE · Oct 2017Closedvia FIRST DEMOCRACY VC
Raised $49.9K / $250K

Team

3 people
Jared KapelaFounder
Chief Financial Officer, Co-Founder, Secretary and Board Member

Jared brings over 15 years of diverse experience to BFT, having successfully overseen sales, marketing, finance, and HR operations for both established global firms and startups alike. His expertise extends beyond the food tech industry, encompassing the energy, construction, and manufacturing sectors. As CFO, Jared plays a pivotal role in managing BFT’s financial operations while offering strategic guidance on the company’s marketing and sales strategies. Jared’s current passion lies in exploring new avenues to monetize the extensive amount of proprietary data BFT’s platform generates. In addition, he was vital in building BFT’s HR functions. Jared is based in BFT’s Cleveland office.

Matthew GellerFounder
Chief Executive Officer, Co-Founder, President and Board Member

Matt is the leading authority in the mobile vending industry. As the Founder and President of the National Food Truck Association, and now Founder and CEO of BFT, he is the go-to expert for small business owners, local governments, and the media seeking insights into our industry. In his role as CEO at BFT, Matt oversees the company’s overall activities, with a primary focus on technology development, nurturing relationships with our vending partners, and driving growth through marketing and sales initiatives. His unwavering passion lies in supporting our vendor partners – championing their cause through legal advocacy, and delivering innovative technology solutions to the industry via Best Food Trucks. Matt is based in BFT’s LA office.

Patrick LennonFounder
Chief Operating Officer, Co-Founder, Board Member

Patrick brings a wealth of experience to BFT, with more than two decades in the restaurant industry and a track record of founding and existing startups. His tenure in the restaurant and hospitality sector instilled the core values of exceptional customer service, community engagement, and adept conflict resolution. In 2013, recognizing a gap in ethical mobile vending coordination, Patrick founded Book My Lot, LLC, with the goal of bridging the priorities of vendors, property owners, and city officials. This company aimed to alleviate congestion, reach underserved areas, boost customer satisfaction, and provide exemplary service. Book My Lot became part of BFT in 2022, where Patrick now leads our sales and customer service departments, driving growth in new areas like catering and ensuring best-in-class 24/7 support for our vendors and their customers. Patrick is based in BFT’s LA office.

Names and titles as disclosed on SEC Form C, StartEngine. Bios and photos come from the platform campaign page and may be out of date.

Reg CF annual-report compliance

Not requiredFewer than 300 holders of record

Filed 2 of 9 annual reports (FY2017–FY2025)

92 investors
holder-count proxy

Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.

  • Form DFeb 13, 20260001719326-26-000003
    EDGAR
  • Form C-UDec 19, 20230001665160-23-002010
    EDGAR
  • Form CSep 14, 20230001665160-23-001755
    EDGAR
  • Form C-ARAug 10, 20230001665160-23-001636
    EDGAR
  • Form C-ARJul 31, 20230001665160-23-001582
    EDGAR
  • Form DJul 5, 20190001719326-19-000001
    EDGAR
  • Form DJun 5, 20180001719326-18-000001
    EDGAR
  • Form C-UDec 28, 20170001719326-17-000006
    EDGAR
Source: ManualCIK 0001719326DEShare price $3.21

About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.