CONSUMERDIRECT
OperatingConsumerDirect, Inc.
Fintech · Irvine, CA · Founded 2003
Empowers people to achieve their future credit score before borrowing
Financials
FY2021–FY2025 · from SEC filings · hover any figure for its sourceFigures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.
Valuation over rounds
Pre-money — the valuation set before each round’s money came inBlue bars are the pre-money valuation the company stated for a priced round. Dotted grey bars are our estimate for rounds that didn't state one: the round's share price × the shares outstanding in its filings. Same measure as blue, but rougher.
Share price over rounds
Disclosed sales come from the issuer's own filings (prior-offering lines, audited-statement notes) and are amount ÷ securities sold. A down round is a firm point more than 25 % below the previous firm point of the same share class on a comparable basis; the comparison ignores unverified and year-only lines.
Cap table
Share counts as of Dec 31, 2025| Class | Outstanding | Votes / share | Share of total | Last price |
|---|---|---|---|---|
| Common stock | 5,853,253 | — | 100.0% | — |
Principal holders% as the filing states it, Apr 30, 2024
- The DB7C-2002 Trust - David B. Coulter Trustee - Sole Settlor779,983,265 Series A-1 Preferred Stock100.0%of company
Sold to the crowd
- Reg CF · Dec 20234,357,078 Series B Non-Voting Common Stock at $0.12$522.8K· 304 investors
- Reg CF · May 2025787,118 Series B Non-Voting Common Stock at $0.33$259.7K
From the company's SEC filings: share counts per class, each class's voting and conversion terms, and the holders of 20% or more that Form C requires (officers and 10%+ holders on Form 1-A). Filings name only large holders, so most owners — including crowd investors — are not listed, and a holder's percentage may be of its own class rather than of the whole company. Prices and crowd share counts are in today's share terms — adjusted for splits and conversions since they were sold. Hover a figure for its filing.
Fundraising history
Team
16 people
Show 7 more peopleShow fewer
Eric, a retired executive with 35+ years in high-tech design, manufacturing, & sales, founded multiple successful startups, boasting numerous patents. His credentials include a BS in Engineering & a grad immersion MBA.
Names and titles as disclosed on StartEngine, SEC Form C. Bios and photos come from the platform campaign page and may be out of date.
Reg CF annual-report compliance
Filed 3 of 3 annual reports (FY2023–FY2025)
Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.
SEC filings
View all 15 filings on EDGAR- Form C-ARApr 30, 20260001493152-26-020719EDGAR
- Form C-UAug 28, 20250001641172-25-025779EDGAR
- Form C/AJul 25, 20250001641172-25-020929EDGAR
- Form C/AJul 15, 20250001641172-25-019684EDGAR
- Form C-UJun 3, 20250001641172-25-013345EDGAR
- Form C-ARJun 2, 20250001641172-25-013133EDGAR
- Form C/AMay 29, 20250001641172-25-012771EDGAR
- Form C-UMay 27, 20250001641172-25-012344EDGAR
About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.