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Cortex

Operating

Cortex Automation Inc.

Software & AI · Boston, MA · Founded 2014

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AI-powered visual analytics that helps marketers make better creative choices

Valuation cap ⓘ
$20.0M
As of Feb 2022 · from Reg CF Offering (2021) · a SAFE/note conversion ceiling, not a priced valuation
Total raised
$2,672,549
Crowd $1.8M · Private $855K · 4 rounds since 2014
Latest share price
$1.1193
Reg CF · Preferred Stock · Dec 2020 offering price

Financials

FY2018–FY2022 · from SEC filings · hover any figure for its source
$432K
−$328K
2018
$603K
$18K
2019
$506K
−$470K
2020
$291K
−$1.1M
2021
$146K
−$804K
2022
RevenueNet income — beside revenue when positive, below the line when a loss
Metric
FY2018
FY2019 reviewed*
FY2020 audited*
FY2021
FY2022
Income statement
Revenue
$432,330
$603,432
$505,977
$291,190
$145,958
Cost of goods sold
$15,159
$38,579
$81,437
$87,415
$106,218
Gross margin
96%
94%
84%
70%
27%
Net income
-$327,780
$18,248
-$470,469
-$1,052,674
-$803,936
Taxes paid
$0
$0
$0
$456
$1,864
Balance sheet
Cash
$89,708
$48,120
$278,126
$250,621
$46,985
Accounts receivable
$40,250
$127,212
$183,788
$61,908
$17,608
Total assets
$249,664
$293,106
$463,614
$297,302
$49,172
Short-term debt
$333,638
$958,044
$109,733
$53,659
$11,212
Long-term debt
$704,404
$100,832
$100,000
$100,000
$0
Total liabilities
$1,038,042
$1,058,876
$209,733
$153,659
$11,212
Other
Headcount
—
11
7
7
0

Figures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.

Valuation over rounds

Pre-money — the valuation set before each round’s money came in
$8.4M
pre-money
$20.0M
Valuation cap
Reg CF · Preferred · Dec 2020
Reg CF · SAFE · Nov 2021

Blue bars are the pre-money valuation the company stated for a priced round. Dashed amber bars are a SAFE or convertible note's valuation cap — the most it converts at, not what the company is worth, so don't compare them with the other bars.

Share price over rounds

log scale
$1.1193$0.2622$0.0614
Jan 2020Dec 2020
Round offering price or verified disclosed saleDisclosed sale, unverified or year-only

Disclosed sales come from the issuer's own filings (prior-offering lines, audited-statement notes) and are amount ÷ securities sold. A down round is a firm point more than 25 % below the previous firm point of the same share class on a comparable basis; the comparison ignores unverified and year-only lines.

Fundraising history

Reg CF · SAFE · Nov 2021Closedvia Republic
Raised $747.7K / $3.9MInvestors 1,033Valuation cap $20M
Reg CF · Preferred Stock · Dec 2020Closedvia WeFunder
Raised $1.1M / $1.1MInvestors 1,000Post-money $9.4M
Section 4(a)(2) · Common Stock · Jan 2020Closed
Raised $605K
Rule 506(b) · Debt · Sep 2014Closed
Raised $250KInvestors 1

Team

2 people
Brennan White
Chief Executive Officer
Matthew Peters
Director

Names and titles as disclosed on SEC Form C. Bios and photos come from the platform campaign page and may be out of date.

Reg CF annual-report compliance

Not requiredFiled Form C-TR (terminated reporting)

Filed 2 of 6 annual reports (FY2020–FY2025)

1,033 investors
holder-count proxy

Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.

SEC filings

View all 9 filings on EDGAR
  • Form C-ARApr 14, 20230001619790-23-000001
    EDGAR
  • Form C-TRApr 14, 20230001619790-23-000002
    EDGAR
  • Form C-ARApr 8, 20220001619790-22-000002
    EDGAR
  • Form C-UFeb 23, 20220001619790-22-000001
    EDGAR
  • Form CNov 5, 20210001619790-21-000003
    EDGAR
  • Form C-UOct 18, 20210001670254-21-001191
    EDGAR
  • Form C/AFeb 22, 20210001670254-21-000185
    EDGAR
  • Form CDec 2, 20200001670254-20-001097
    EDGAR
Source: ManualCIK 0001619790DEShare price $1.1193

About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.