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GroundSwell SPC

Operating

Fintech · Washougal, WA

There is a better way to improve life on this planet. GroundSwell empowers millions of people to use their everyday purchases as a force for good.

Valuation cap ⓘ
$8.0M
As of Sep 2019 · from Reg CF Offering (2019) · a SAFE/note conversion ceiling, not a priced valuation
Total raised
$18,850
Across 2 rounds since 2017

Financials

FY2015–FY2019 · from SEC filings · hover any figure for its source
$0
−$125K
2015
$0
−$65
2016
$0
−$422K
2017
$0
−$702K
2018
$500
−$324K
2019
RevenueNet income — beside revenue when positive, below the line when a loss
Metric
FY2015 reviewed*
FY2016 reviewed*
FY2017 unaudited*
FY2018 unaudited
FY2019 unaudited
Income statement
Revenue
$0
$0
$0
$0
$500
Cost of goods sold
$0
$0
$99,267
$116,695
$27,214
Gross margin
—
—
—
—
-5343%
Net income
-$124,999
-$65
-$422,388
-$701,726
-$324,197
Taxes paid
$0
$0
$0
$0
$0
Balance sheet
Cash
$37,523
$44,125
$72,186
$2,051
$2,408
Accounts receivable
$0
$45
$0
$0
$500
Total assets
$37,523
$44,170
$77,186
$7,051
$257,548
Short-term debt
$0
$0
$0
$9,092
$129,277
Long-term debt
$0
$0
$427,500
$1,050,000
$1,505,349
Total liabilities
$0
$0
$427,500
$1,059,092
$1,634,627
Other
Headcount
—
4
—
2
2

Figures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.

Valuation over rounds

Valuation caps on SAFE / convertible note rounds
$8.0M
Valuation cap
Reg CF · Note · Jun 2019

Dashed amber bars are a SAFE or convertible note's valuation cap — the most it converts at, not what the company is worth.

Fundraising history

Raised $18.9K / $107KInvestors 26Valuation cap $8M
Reg CF · SAFE · Jun 2017Closedvia WeFunder
Raised $0 / $1M

Team

10 people
Daniel RubanoFounder
Founder, CEO and Secretary of the Board

Dan’s ability to conceptualize and create a diverse range of successful businesses has proven to be his strength. His background includes founder/CEO of AQUA Wellness Resort, a top-five sustainable treehouse retreat in Nicaragua and establishing an integrative medical and surgery center in Beverly Hills as a podiatric physician and surgeon. His experience in FinTech includes EndlessOne BoD and VP on the global marketing team.

Axiom Bank
Bank

Axiom Bank, N.A., is a nationally chartered community bank that serves the financial needs of its customers through a wide range of financial products and services.

David Desharnais
Chairman of the Board

David Desharnais is a technology-driven and award-winning Chief Marketing Officer, Chief Product Officer, and enterprise software engineer known for rapidly scaling growth at both global start-ups and large publicly traded companies in the Financial Services, FinTech, and Electronic Design Automation industries. Currently, David is Group Head and GM, Worldwide Industries for Amazon Web Services.

Dr. Lawrence Drake
Vice Chairman of the Board

Dr. Drake is an experienced global leader within multinational corporations and the education management industry. His global leadership for Coca-Cola over many years led to serving as President of The Nigeria/Equatorial Africa Division. Since then, Dr. Drake has provided leadership to several nonprofit organizations, and currently serves as President and Chief Executive Officer of LEADership, Education and Development Program based in Atlanta.

Joseph Graves
Operations

Joe was the Co-Founder of Snaplaces, a Made in the USA direct to consumer no-tie shoelace system. He is a reformed investment advisor with over a decade of building financial plans and managing assets. Because of a curious mind, he's developed expertise in the areas of economics, community, architecture, and agriculture. Six days a week you can find him training Brazilian Jiu Jitsu while most people sleep.

Lisa Schumacher
Partnerships

Lisa is passionate about growing young companies that solve big problems with imagination and impact, which made GroundSwell irresistible as her fifth startup. She generated b2b enterprise sales and field marketing results for startups based in Boston and Los Angeles, all while living in Chicago. One startup, CSpace, she helped scale from product-market fit to an over $100M exit to Omnicom.

Metropolitan Commercial Bank
Bank

Metropolitan Commercial Bank®, headquartered in New York City, is a full-service commercial bank at the forefront of debit cards issuance through its innovative partnerships.

PrePaid Ventures, LLC
Processor & Program Manager

Prepaid Ventures, LTD. is one of the leading processors of prepaid debit card solutions in the United States.

Visa
Card Network

Visa is a global payments technology company working to enable consumers, businesses, banks and governments to use digital currency.

Show 1 more person
Lawrence M. Drake II, Ph.D.
Director

Names and titles as disclosed on SEC Form C, StartEngine. Bios and photos come from the platform campaign page and may be out of date.

Reg CF annual-report compliance

Not requiredFewer than 300 holders of record

Filed 1 of 9 annual reports (FY2017–FY2025)

26 investors
holder-count proxy

Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.

SEC filings

  • Form C-UOct 11, 20220001665160-22-002723
    EDGAR
  • Form C-ARApr 29, 20200001665160-20-000513
    EDGAR
  • Form C-USep 17, 20190001665160-19-000936
    EDGAR
  • Form CJun 14, 20190001665160-19-000697
    EDGAR
  • Form CJun 27, 20170001670254-17-000176
    EDGAR
Source: SEC EDGARCIK 0001703948WALast synced Aug 17, 2026

About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.