Heywell

Operating

Good Beverage LLC

Food & Beverage · Packaged Drink · Hinsdale, IL · Founded 2019

Woman-founded

Visit website

Sparkling adaptogenic waters modernizing the functional beverage category

Valuation cap ⓘ

$7.5M

As of Feb 2023 · from Reg CF Offering (2022) · a SAFE/note conversion ceiling, not a priced valuation

Total raised

$2,559,450

Crowd $143K · Private $2.4M · 4 rounds since 2019

Financials

FY2020–FY2024 · from SEC filings · hover any figure for its source

$151K

−$306K

2020

$374K

−$246K

2021

$847K

−$148K

2022

$847K

−$148K

2023

$1.6M

$628K

2024

RevenueNet income — beside revenue when positive, below the line when a loss

Metric

FY2020 reviewed

FY2021 reviewed

FY2022

FY2023

FY2024

Income statement

Revenue

$151,155

$374,262

$846,912

$1,569,086

Cost of goods sold

$198,288

$370,328

$550,216

$569,644

Gross margin

-31%

35%

64%

Net income

-$306,290

-$245,589

-$147,684

$628,386

Taxes paid

Balance sheet

Cash

$148,904

$145,695

$12,367

$71,993

Accounts receivable

$34,642

$60,201

$134,493

$125,079

Total assets

$358,102

$396,360

$500,080

$641,923

Short-term debt

$46,182

$76,729

$25,853

$209,952

Long-term debt

$713,000

$972,300

$1,129,320

$1,925,401

Total liabilities

$759,182

$1,049,029

$1,155,173

$2,135,353

Other

Headcount

—

Figures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.

Valuation over rounds

Valuation caps on SAFE / convertible note rounds

$7.5M

Valuation cap

Reg CF · SAFE · Dec 2022

Dashed amber bars are a SAFE or convertible note's valuation cap — the most it converts at, not what the company is worth.

Fundraising history

Rule 506(b) · Equity · Aug 2024Closed

Raised —

Section 4(a)(2) · Warrants · May 2022Closed

Raised $1.5M

Reg CF · SAFE · Dec 2022Closedvia Republic

Raised $143.2K / $1.2MInvestors 75Valuation cap $7.5M

Rule 506(b) · Debt · Oct 2019Closed

Raised $952.3KInvestors 15

Team

2 people

Ashley Selman

Chief Executive Officer

Brittnye Dougherty

Co-Manager

Names and titles as disclosed on SEC Form C. Bios and photos come from the platform campaign page and may be out of date.

Reg CF annual-report compliance

Not requiredFewer than 300 holders of record

Filed 2 of 4 annual reports (FY2022–FY2025)

75 investors

holder-count proxy

Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.

SEC filings

Form DAug 20, 20240001796998-24-000004
EDGAR
Form C-ARApr 30, 20240001796998-24-000001
EDGAR
Form C-ARMay 1, 20230001796998-23-000002
EDGAR
Form C-UFeb 13, 20230001796998-23-000001
EDGAR
Form CNov 30, 20220001796998-22-000001
EDGAR
Form D/AApr 20, 20220000897069-22-000229
EDGAR
Form DDec 17, 20190000897069-19-000540
EDGAR

Source: ManualCIK 0001796998IL

About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.