KLIKEN
OperatingSiteWit Corp.
Industrial & Manufacturing · Tampa, FL · Founded 2009
Platform making online marketing and advertising accessible for small-medium e-commerce and service businesses
Financials
FY2021–FY2024 · from SEC filings · hover any figure for its sourceFigures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.
Valuation over rounds
Pre-money — the valuation set before each round’s money came inBlue bars are the pre-money valuation the company stated for a priced round.
Share price over rounds
“Today's shares” restates every price in the share terms current now, so a price before a split or an LLC→corporation conversion is divided by that event's ratio (each event is cited on the round page). Disclosed sales come from the issuer's own filings (prior-offering lines, audited-statement notes) and are amount ÷ securities sold. A down round is a firm point more than 25 % below the previous firm point of the same share class on a comparable basis; the comparison ignores unverified and year-only lines.
Cap table
Share counts as of Dec 31, 2024| Class | Outstanding | Votes / share | Share of total | Votes | Last price |
|---|---|---|---|---|---|
| Series B-2 Preferred | 3,296,600 | — | 35.7% | 39.4% | — |
| Series B-1 Preferred | 1,685,200 | — | 18.2% | 20.1% | — |
| Series A-2 Preferred | 1,306,400 | — | 14.1% | 15.6% | — |
| Common Stock | 1,300,010 | — | 14.1% | 15.5% | — |
| Series C-1 Preferred Stock(as of Dec 31, 2023) | 479,900 | — | 5.19% | 5.73% | — |
| Series A-1 Preferred | 306,300 | — | 3.32% | 3.66% | — |
| Series C Preferredpreferred | 863,826 | none | 9.35% | 0% | — |
| Total | 9,238,236 | 100% | 100% |
Shares outstanding over timein today's share terms
Sold to the crowd
- Reg CF · Apr 202324,575 shares at $4.11$101K· 124 investors
- Reg CF · Oct 2023137,013 shares at $4.11$563.1K· 250 investors
From the company's SEC filings: share counts per class, each class's voting and conversion terms, and the holders of 20% or more that Form C requires (officers and 10%+ holders on Form 1-A). Filings name only large holders, so most owners — including crowd investors — are not listed, and a holder's percentage may be of its own class rather than of the whole company. Prices and crowd share counts are in today's share terms — adjusted for splits and conversions since they were sold. Hover a figure for its filing.
Fundraising history
Team
9 people
Don Berndt first met Ricardo Lasa (Kliken CEO) as a student in his database class at the University of South Florida (USF) after joining as a new professor more than two decades ago. He continued to see Ricardo as a student in the new Master of Science program, as a colleague when Ricardo taught programming as an adjunct faculty and as a serial entrepreneur. Don served on the Board of Directors of Web Piston, a website builder founded by Ricardo, where online advertising was a key to customer acquisition. Don and Ricardo applied a variety of emerging data science techniques, successfully improving paid search results and co-founding SiteWit Corporation (websites with intelligence) to bring the technologies to market (now DBA Kliken – inspired by the legendary Kraken and the Dutch word for click – “klikken”). For Don, this was a chance to use a wide range of data and text mining approaches in the field, balancing his on-going academic work. Don Berndt is a faculty member in the Muma College of Business at the University of South Florida. He received his Ph.D. in Information Systems from the Stern School of Business at New York University. He also holds a M.S. in Computer Science from the State University of New York at Stony Brook and a B.S. from the University of Rhode Island. His research and teaching interests include the intersection of artificial intelligence and database systems, data warehousing, data and text mining, as well as a long-standing interest in parallel programming. Along with his academic focus, he has been involved in a series of entrepreneurial ventures prior to co-founding Kliken.com, including co-founding Medegy, Inc. in the USF Business Incubator focused on healthcare data warehousing. Dr. Berndt also worked at Yale University and Scientific Computing Associates, Inc., where he worked on scientific computing and the development of commercial versions of the Linda parallel programming environment. He also developed artificial intelligence applications in academic settings and at Cognitive Systems, Inc. Don works around 20 hours per week for Kliken.
Ricardo Lasa is a seasoned entrepreneur and the CEO and Co-Founder of Kliken. Ricardo has led Kliken to become one the leading marketing platforms for small business owners with partnerships with the leading e-commerce platforms like WooCommerce, Ecwid, Wix, Square and many others. Ricardo holds an MBA and a MS MIS from the University of South Florida and sits on the advisory board of the ISDS School of Information Science.
Charles Fox, MSc, ACA, is the Chief Operating Officer at SiteWit Corp. He has spent the last 13+ years focused on operational & financial management and controls in both public accounting and industry in sectors such as investment management, payments & FinTech and SaaS. Charles holds an MSc. in Economics from the University of Dublin, Trinity College and is a qualified accountant and a member of Chartered Accountants Ireland.
Chris has overseen the IT and Data infrastructures for Kliken since the Company's founding. He brings decades of experience in both Software Development and IT management.
James received his Ph.D. and M.S. in Management Information Systems from the University of South Florida and holds a B.S. in Information Systems from Purdue University. Besides his work at Kliken, James has experience in healthcare informatics research, where his work has been published in leading academic journals. He also taught graduate-level courses as an adjunct faculty member.
One of the original founding employees of SiteWit. Jesse is responsible for leading the development efforts of the company.
Jonathan is a successful executive, entrepeneur and investor with 40+ year history of building technology companies from early and mid-stage through to exit. Experience includes enterprise software, system software, semiconductors, and instrumentation companies. Focused on maximizing shareholder value through business development and in building sales and market channels, timely product development, and cost effective management of operations leading to profitability. Additional expertise in IP monitization. Contact base is diverse with numerous high level relationships worldwide In January 2006, Jonathan co-founded Stage 1 Ventures, an early stage venture capital firm. Investments include e-Centives (sold to Catalina Marketing), AdelaVoice, Marxent Labs, Maple Farm Media, Carvoyant, Par Elastic, Instream, Veloxum, XPeerient, Delfigo Security, Wing Power, Phantom Alert, OnePin, Cuesol (sold to MobileLime), go2 (merged with 80108), SiteWit and Auspice (sold to Arris), Kliken, and KiteDesk. Jonathan works 20 hours per week with Kliken.
Marc is a serial entrepreneur who has started, operated and sold a number of technology based companies. Marc is an investor, board member and CEO mentor to Dealer Wizard, Kliken, That’s Us Technologies, Red Rover, Haddy, Marxent Labs and Trucks.com. Marc holds a MBA in Finance from the Wharton School of Business and undergraduate degree from Franklin & Marshall College and resides in St Petersburg, Florida. Marc works 20 hours per week on Kliken.
Marc is a systems software designer/developer with Fortex in the 70s, co-founder/compiler designer/entrepreneur with Realia in the 80s, engineering/strategy/marketing executive with CA in the 90s, venture capitalist with JK&B Capital in the 2000s, and ran marketing and business development at NeuLion, Inc. Now a partner and investment committee chair at Florida Funders, Chairman of VirtualZ Computing, and President of GovTech startup Commack Solutions. Marc works 5 hours per week at SiteWit Corp. (d.b.a. Kliken).
Names and titles as disclosed on SEC Form C, StartEngine. Bios and photos come from the platform campaign page and may be out of date.
Reg CF annual-report compliance
Filed 3 of 3 annual reports (FY2023–FY2025)
Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.
SEC filings
View all 15 filings on EDGAR- Form C-ARMay 2, 20250001665160-25-000988EDGAR
- Form C-ARMay 23, 20240001670254-24-000638EDGAR
- Form C/ADec 18, 20230001670254-23-001155EDGAR
- Form CSep 21, 20230001670254-23-000888EDGAR
- Form C-UAug 7, 20230001665160-23-001612EDGAR
- Form C/AJun 2, 20230001665160-23-001342EDGAR
- Form C-ARApr 20, 20230001665160-23-000668EDGAR
- Form CApr 4, 20230001665160-23-000539EDGAR
About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.