
LiveShopBuy
OperatingLive Shop Buy, Inc.
Retail & Consumer · Holmdel, NJ
eCommerce Marketplace for Small Business Helping Small Business Grow, and Giving Back to the Community is in our DNA.
Financials
FY2016–FY2017 · from SEC filings · hover any figure for its sourceFigures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.
Valuation over rounds
Pre-money — the valuation set before each round’s money came inBlue bars are the pre-money valuation the company stated for a priced round.
Cap table
Share counts as of Dec 31, 2017| Class | Outstanding | Votes / share | Share of total | Last price |
|---|---|---|---|---|
| Common stock | 7,303,500 | — | 100.0% | — |
Sold to the crowd
- Reg CF · Sep 201834,805 Class B Common Stock at $0.46$16K· 13 investors
From the company's SEC filings: share counts per class, each class's voting and conversion terms, and the holders of 20% or more that Form C requires (officers and 10%+ holders on Form 1-A). Filings name only large holders, so most owners — including crowd investors — are not listed, and a holder's percentage may be of its own class rather than of the whole company. Prices and crowd share counts are in today's share terms — adjusted for splits and conversions since they were sold. Hover a figure for its filing.
Fundraising history
Team
18 people
Our CEO works full time guiding the company on a day-to-day basis. Mr. Anselmo’s business experience spans across a variety of industries, including telecom, technology and finance. He’s founded, funded, and operated numerous businesses on these fronts that have experienced significant success during his 40-plus year career. Mr. Anselmo brings this eye for opportunity and ability to lead to LiveShopBuy as CEO. His main responsibilities include operations management, financial management, platform development, and assisting with future development strategy. An entrepreneur by nature, Mr. Anselmo enjoys challenges and thinking outside the box. He graduated from Fairleigh Dickerson University with a Bachelor of Science degree in Business management and enjoys golfing, water sports, snow skiing and wine making. In 2000 Mr. Anselmo designed and launched an LOS (Loan Origination Software) platform called Titan-MMS for the mortgage industry. He later sold Titan to Lenderlab.com a Utah based online mortgage company. He stayed in finance with the Mortgage banking firm AnnieMac managing his own branch from 2010 till 2013 when he merged his branch with AnnieMac East Brunswick. He continued on managing his team of loan officers until June 2017 at which time he focused his full time attention to LiveShopBuy.

The LiveShopBuy concept was envisioned by Co-founder, President, CMO and board member, Rich Hanley, a seasoned sales, marketing, and business development executive with expertise in directing creative initiatives. Rich has started multiple companies two of which were in the wireless industry. Premier Wireless which secured the first exclusive national telemarketing contract with AT&T Wireless quickly become one the top wireless sales agents and distributors in the country with revenues over 55 million. Rich eventually sold the company for 10 million a few years after it was started and later the company sold again for over $265 million dollars to a public company. During his time at with 9G Communications – one of the other very successful wireless marketing startups he founded – he grew the company to $65 million in revenues in under 3 years. In fact, he experienced so much success, that friends and associates began hounding him for advice on how to use the internet to grow their own small businesses. After realizing that there was no cost-effective way for these businesses to drive local traffic to their business or website, he began to act on it – and LiveShopBuy was the result. In 2014 Mr. Hanley founded Elethal a performance based marketing company specializing in lead generation through online and offline lead generation strategies which consisted of Inbound & Outbound Telemarketing (both onshore and offshore), the Internet through online and mobile advertising (CPA, CPL), and search Click-to-Call as well as SEO, SEM & SMM. He continues working with accounts seeking his expertise at the same time working between 30 to 40 hours a week for LiveShopBuy. Rich's primary source of income is Elethal until such time that LiveShopBuy becomes self sufficient.

Chris Palle’ comes on board as LiveShopBuy’s “Head of UX Related Practices.” With over 20 years of strategic, creative, and analytical User Experience-related practice, Chris Palle’ has served in numerous institutions such as world-class ad agencies, e-commerce enterprises, and educational groups ranging from small boutique shops to fortune 100 companies.

Abdul is an MTS-1 Software Engineer who brings analysis, design, implementation and project management skills to LiveShopBuy. A graduate of the University of Karachi with a Master’s degree in Computer Science. He is a Magento® Certified Developer with experience in opensource php applications, project management & collaboration tools and frameworks.

CTO and Partner at Applied Dynamic Solutions, Mr. Di Fabio advises on all LiveShopBuy’s technical aspects and resources that are vital to our future growth. For over 20 years, he has been at the forefront of technology managing, architecting, and implementing both large and small scale applications including BioIT and Informatics and has architected and developed a handful of industry leading solutions. He is also the author and co-author of many industry leading formats such as the JSON Graph Format (JGF) and the Graph Style Format (GSF). His varied background in different market verticals has given him a unique perspective on the industry.

Anton project manages our off-shore development in the Ukraine. Anton's team brings Platinum Certified qualifications to our existing development team

Celebrating her two year anniversary at LiveShopBuy, Heidi comes to us from Transylvania University, from which she earned a degree in Writing, Rhetoric, and Communication. She specializes in creatively interpreting brand needs and producing copy that both adapts to their voice and best carries out their mission.

Hill has spent over 25 years in the financial services industry and has over 15 years experience as a Managing Partner running all aspects of his firm, Perdue Securities, LLC. Hill served in many key areas of the firm including, Chief Operating Officer, Chief Compliance officer, Head of Sales, and Head of Institutional Trading. He also served on the Bord of Directors and as an officer of the Floor Members Emergency fund. After retiring from Wall Street, Hill spent some time as a financial adviser and has since moved on to investing in and advising technology start-ups.

Celebrating his one year anniversary with us Jake handles all front end development
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Experienced membership coordinator with a demonstrated history of working in the traditional and digital marketing and advertising industries. Strong community and social services professional skilled in digital marketing negotiation, coaching, and advertising.

We welcomed Meejie aboard back in 2016. She has been key to some of LiveShopBuy's government and business organizational introductions.

Software engineer working with Anton's team. Mikhail is A Magento® Certified Developer with experience in opensource php, MySql, JS

Nick is an accomplished entrepreneur, mentor, consultant, and certified business coach. He is a founding member of the Advisory Board for FocalPoint International, an organization of over 200 elite business coaching and training professionals, founded by Brian Tracy. He is Chairman of the FocalPoint International Area Development Council and an active member of various business organizations

Patti is a creative writer/producer with 15 years experience in broadcast news, syndicated television programming, corporate marketing videos, website promotions/videos, cable packages for Comcast-On Demand, promotion of nonprofit organizations like Breastcancer.org, experience in producing primetime programs, live news, field production and syndication.

Richard Siber, Founder and President of SiberConsulting LLC. He was formerly a Partner at Accenture, where he helped manage their worldwide wireless communications efforts. He has provided a broad range of marketing, strategic and industry oriented consulting services to LiveShopBuy. Siber is a frequent industry speaker and has chaired, moderated or spoken at more than 500 wireless conferences and forums worldwide including a number of CEO workshops.

Stas is a software engineer working with Anton's team. A Magento® Certified Developer with experience in opensource php, MySql, JS

Vinnie is a Hardworking, diligent back-end web developer/coder working with PHP, MySQL, Database Design, HTML, CSS, Bootstrap, MVC Frameworks, Javascript, AJAX, and JQuery.

Billy brings unique knowledge and skills which augment the knowledge and skills of our formal board of directors to more effectively guide LiveShopBuy.
Names and titles as disclosed on SEC Form C, StartEngine. Bios and photos come from the platform campaign page and may be out of date.
Reg CF annual-report compliance
Filed 0 of 8 annual reports (FY2018–FY2025)
Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.
SEC filings
About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.