Crowdonomics
All companies
REX logo

REX

Operating

Marketbloc Inc.

Software & AI · Minneapolis, MN

Visit website

Digital advertising is broken for DTC brands – up to 90% of ad spend reaches bots, not customers. REX fixes this with the world's first Chief Ads Agent™, AI that executes profitable campaigns at $1,000/month vs $10K+ agencies. Backed by Tiger Cub investors, targeting 10,000 Shopify brands for subscription revenue and additional annual revenue potential when including success fees on scaled ad spend.

Valuation cap ⓘ
$18.0M
As of Jan 2026 · from Reg CF Offering (2025) · a SAFE/note conversion ceiling, not a priced valuation
Total raised
$185,324
Across 1 round since 2025

Financials

FY2023–FY2024 · from SEC filings · hover any figure for its source
$0
2023
$0
−$268K
2024
RevenueNet income — beside revenue when positive, below the line when a loss
Metric
FY2023
FY2024
Income statement
Revenue
$0
$0
Cost of goods sold
$0
$0
Net income
$0
-$267,665
Taxes paid
$0
$0
Balance sheet
Cash
$0
$130
Accounts receivable
$0
$0
Total assets
$0
$130
Short-term debt
$0
$57,395
Long-term debt
$0
$100,000
Total liabilities
$0
$157,395
Other
Headcount
—
8

Figures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited; no pill means the filing didn’t state one. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.

Valuation over rounds

Post-money = pre-money + amount raised · caps marked
$18.0M
Valuation cap
Reg CF Offering (2025)

A dashed amber step is a SAFE/note valuation cap — a conversion ceiling agreed for that instrument, not a priced valuation of the company. Steps are not comparable across bases.

Fundraising history

Reg CF Offering (2025)ClosedReg CF · SAFE · via STARTENGINE PRIMARY LLC
Raised $185.3K / $1.2MInvestors 66Valuation cap $18M

Team

5 people
Sean Christopher Gilfillan
CEO, Board Member

Former CMO at Boeing and Viasat. Former US Diplomat and US Army officer. Former agency owner providing strategy and data-driven growth for Fortune 500 brands.

Carl Martin
President, Board Member

Led hired growth team contracted by StubHub ($400M per year in revenue; acquired by eBay), HotelTonight (acquired by Airbnb), and dozens of other high-growth companies.

Kyle Keeran
Fractional CFO

Co-founder of Crew Finance and fractional CFO, advising startups on budgeting, forecasting, fundraising, and strategic planning. Specializes in CPG, SaaS, and venture-backed growth.

Stephen Elias
Chief Product Officer

Twice exited co-founder. Former partner at Inc 5000 digital agency. Award-winning product designer, and published technical author in advanced materials.

Anna Lynn Pfleghaar
VP of Sales, Board Member

CPG expert. Former growth team for Charlotte Tilbury, sold to Puig for $1B+.

Names and titles as disclosed on SEC Form C, StartEngine. Bios and photos come from the platform campaign page and may be out of date.

Reg CF annual-report compliance

Delinquent

Filed 0 of 1 annual reports (FY2025)

Missing: 2025

66 investors
holder-count proxy

Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.

SEC filings

  • Form C-UJan 22, 20260002020420-26-000001
    EDGAR
  • Form C/ANov 20, 20250002020420-25-000003
    EDGAR
  • Form C/ANov 7, 20250002020420-25-000002
    EDGAR
  • Form CAug 13, 20250001665160-25-001365
    EDGAR
Source: SEC EDGARCIK 0002020420DELast synced Aug 17, 2026

About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.