Crowdonomics
All companies
MAXPRO FITTECH logo

MAXPRO FITTECH

Operating

Maxpro FitTech, Inc.

Healthcare · Fitness · Rochester, MI · Founded 2023

Fitness technology reimagined

Post-money valuation ⓘ
$40.2M
As of Oct 2023 · from Reg CF Offering (2023) · pre-money + amount raised, not a traded price
Total raised
$278,530
Crowd $142K · Private $137K · 2 rounds since 2023
Latest share price
$1.00
Section 4(a)(2) · Common Stock · Sep 2023 offering price

Financials

FY2021–FY2025 · from SEC filings · hover any figure for its source
$9.0M
−$1.8M
2021
$7.7M
−$669K
2022
$6.8M
−$312K
2023
$8.5M
−$1.2M
2024
$5.7M
−$1.1M
2025
RevenueNet income — beside revenue when positive, below the line when a loss
Metric
FY2021 reviewed
FY2022 reviewed
FY2023 unaudited
FY2024 unaudited
FY2025 unaudited
Income statement
Revenue
$8,990,304
$7,693,112
$6,776,843
$8,535,907
$5,727,493
Cost of goods sold
$4,548,987
$4,277,612
$4,727,359
$4,081,755
$2,590,603
Gross margin
49%
44%
30%
52%
55%
Net income
-$1,767,386
-$668,578
-$311,694
-$1,249,613
-$1,086,731
Taxes paid
$0
$0
$0
$0
$0
Balance sheet
Cash
$471,797
$119,854
$389,491
$351,523
$103,408
Accounts receivable
$99,670
$119,854
$82,467
$0
$75,971
Total assets
$3,331,302
$2,582,118
$2,881,928
$2,740,588
$1,963,424
Short-term debt
$3,710,807
$4,217,834
$2,151,019
$5,958,598
$6,349,865
Long-term debt
$0
$4,584,088
$3,347,101
$0
$120,098
Total liabilities
$3,710,807
$8,801,922
$5,498,120
$5,958,598
$6,469,963
Other
Headcount
—
5
5
5
5

Figures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.

Valuation over rounds

Pre-money — the valuation set before each round’s money came in
$40.0M
pre-money
Reg CF · Common · Aug 2023

Blue bars are the pre-money valuation the company stated for a priced round.

Share price over rounds

$1.00$0.50$1.00
Aug 2023Sep 2023
Round offering price or verified disclosed saleDisclosed sale, unverified or year-only

Disclosed sales come from the issuer's own filings (prior-offering lines, audited-statement notes) and are amount ÷ securities sold. A down round is a firm point more than 25 % below the previous firm point of the same share class on a comparable basis; the comparison ignores unverified and year-only lines.

Cap table

Share counts as of May 28, 2026
ClassOutstandingVotes / shareShare of totalLast price
Common Stock40,000,0001100.0%$1.00Sep 2023

Principal holders% as the filing states it, May 28, 2026

  • MaxPro Fitness, LLC40,000,000 Common Stock100.0%of company

Sold to the crowd

From the company's SEC filings: share counts per class, each class's voting and conversion terms, and the holders of 20% or more that Form C requires (officers and 10%+ holders on Form 1-A). Filings name only large holders, so most owners — including crowd investors — are not listed, and a holder's percentage may be of its own class rather than of the whole company. Prices and crowd share counts are in today's share terms — adjusted for splits and conversions since they were sold. Hover a figure for its filing.

Fundraising history

Raised $141.7K / $1.2MInvestors 86Post-money $40.2M

Team

3 people
Nezar Abu-AkeelFounder
Founder, Board Director and CEO

Nezar is a former automotive engineer from the Detroit area, who's passion for both engineering and fitness converged in creating the MAXPRO product. An idea he held onto for more than 15 years, before beginning in earnest to develop. Previously, Nezar has managed several automotive manufacturing businesses in the US, Asia, and Africa ranging from $20M to $400M in revenue. Nezar owned a management consultancy from 2008 to 2012 focused on M&A advising and operations, helping to improve manufacturing efficiencies, implement systems, and increase profitability. In 2016, Nezar utilized his prior experience to lead a management buyout of his former employers Japan automotive operations, and successfully led a turn-around of the operations in one year, and currently remains as Chairman of the company. Nezar took his previous product design, production, and business experience to create and launch MAXPRO Fitness. Nezar currently works approximately 65 hours a week working for MaxPro FitTech, Inc. as CEO and Director, half an hour a week as Chairman for Japan Plastics Technologies, and only minimal time as CEO of MAXPRO Fitness LLC.

Michael Allen Kelley
Chief Financial Officer

Mike Kelley is a seasoned professional with a strong startup background and expertise in Entrepreneurship and Finance. With a knack for consumer product development and a passion for leveraging Power BI and Excel, Mike consistently delivers exceptional results. He also possesses stock trading acumen and is a dedicated fitness enthusiast. His unique combination of entrepreneurial vision, financial acumen, and technological proficiency makes him an ideal investment candidate.

Sabrina Wescott
Director of Marketing

Sabrina Wescott is a marketing executive with over 9 years of experience leading cross-functional teams to success. With a Masters's degree in Communications, Sabrina has a proven track record of developing and executing effective marketing strategies. She is a hands-on leader who enjoys working closely with her team to drive results.

Names and titles as disclosed on SEC Form C, StartEngine. Bios and photos come from the platform campaign page and may be out of date.

Reg CF annual-report compliance

Not requiredFewer than 300 holders of record

Filed 3 of 3 annual reports (FY2023–FY2025)

86 investors
holder-count proxy

Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.

SEC filings

  • Form C-ARMay 28, 20260001983438-26-000001
    EDGAR
  • Form C-ARApr 14, 20250001665160-25-000658
    EDGAR
  • Form C-ARMay 13, 20240001665160-24-000837
    EDGAR
  • Form C-UNov 3, 20230001665160-23-001901
    EDGAR
  • Form CJul 26, 20230001665160-23-001564
    EDGAR
Source: ManualCIK 0001983438DEShare price $1.00

About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.