Mechanism Wellness
OperatingPurjeena, Inc.
Healthcare · Rye, DE · Founded 2018
Personalized holistic digital wellness plan
Financials
FY2019–FY2021 · from SEC filings · hover any figure for its sourceFigures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.
Valuation over rounds
Pre-money — the valuation set before each round’s money came inBlue bars are the pre-money valuation the company stated for a priced round.
Fundraising history
Team
8 people
CEO of Turnpaugh Health and Wellness Center and a 25-year functional medicine veteran, Dr. Chris Turnpaugh has earned a reputation amongst his peers of being well respected and incredibly knowledgeable. He frequented lectures to colleagues, medical students, and doctors of all disciplines to promote a comprehensive understanding of the benefits of the functional medicine model of health and its clinical applications.
A Registered Dietician and a Functional Medicine Practitioner with 20 years of experience and a successful practice in New York. Mona has dedicated her career to revolutionizing ”food as medicine” in treatment and prevention of diseases. Her mission is deeply rooted in creating awareness regarding the significance of therapeutic food and clean environment. Mona passionately encourages health & wellness in the community through her TV show in India, “Food as Medicine” on FamHealth.
A well-recognized influential leader with over 25 years of cross-functional operational experience driving strategic and complex global initiatives. A CPG insider creating value and strategic advantage for enterprises like PepsiCo, leveraging technology innovation and optimization. Managed PepsiCo’s employee Healthcare and Wellness programs, a >$700MM global self-insured P&L. Launched the first-ever global wellness initiative tied to Healthcare resulting in significant returns.
Dr, Arti is a conventionally trained medical doctor with 25 years of clinical experience in major clinical centers and has a Masters's degree in Public Health. She has practiced Functional Medicine for 25 years at a major medical center in Seattle. Dr. Arti is one of the initial batches of certified Functional Medicine practitioner and also serves at a faculty at the Inst for FM and also serves on the Executive Leadership Council for the Personalized and Lifestyle Medicine Institute.
Dr. BB Beba is a doctor of clinical nutrition and licensed nutritionist. She has a chemical engineering and corporate marketing background prior to her grad level studies in clinical and functional nutrition. She practices with the principles of functional medicine, helping her patients locally and globally through personalized nutrition. Her main focus is women and families with chronic inflammatory conditions. She currently resides in New Jersey, with her husband and 2 kids, a kindergartener and a high schooler.
Dr. Martin is a senior executive physician with a proven ability to apply leadership, quantitative, technology, and health systems skills to transform approaches to individual and population health, health benefits, and workforce and health systems performance. I am working with health, data, and tech start-up companies positioned for rapid growth providing market, network, data and evidence, and executive operational support.
Dr. Tara Scott first became involved with hormone and integrative medicine while practicing as an OB/GYN. Her empathy for patients experiencing hormone-related issues led her to become trained and certified by the American Academy of Anti-Aging Medicine. She has an evidence-based practice where helps many patients conquer chronic wellness issues and her practice is devoted strictly to evidence-based regenerative medicine, highly focused on hormone-related issues.
Founder and MD at the CXO Fund • Founder and Exec Chairman at TruU • Co-Chairman at NextGen Cyber Talent Gary Gauba is a successful entrepreneur with over 25+years of executive management experience. He has a remarkable ability to build sustainable brands through visionary leadership, business acumen, and strong execution. Gary is known for founding start-ups and transforming them into market leaders. Gary is currently focused on curating the next set of disruptive companies through a unique platform at The CXO Fund that he launched in 2018 whose LPs are a diverse group of over 100 CXOs. Over the past two decades, Gary has boot-strapped, self-funded, and successfully exited three companies: Cognilytics, Systech, and Softline.
Names and titles as disclosed on StartEngine, SEC Form C. Bios and photos come from the platform campaign page and may be out of date.
Reg CF annual-report compliance
Filed 1 of 5 annual reports (FY2021–FY2025)
Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.
SEC filings
About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.