
OPER
OperatingOPER, LLC
Software & AI · Saint Louis, MO
Financials
FY2015–FY2018 · from SEC filings · hover any figure for its sourceFigures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.
Valuation over rounds
Valuation caps on SAFE / convertible note roundsDashed amber bars are a SAFE or convertible note's valuation cap — the most it converts at, not what the company is worth.
Fundraising history
Team
9 people
David Laiderman is an experienced entrepreneur with over 15 years of experience operating technology companies. He co-founded his first company in college called Lionmenus.com that was acquired by Orderup (acquired by Groupon, Inc. in July 2015). In 2009, David founded College Advertising Solutions where he build a footprint of college town based food ordering websites around the US (acquired by Eatstreet, Inc. in March 2016). During his career operating the US companies, David co-founded Hungry Media Sp. z o.o. in Warsaw, Poland. Hungry Media has evolved to be a premier senior level engineering team in Eastern Europe servicing clients and agency partnerships throughout the US. In March 2015, David founded OPER (Order. Pay. Earn. Redeem) to bring free mobile payment to merchants. David’s specific skills include sales management and training, marketing and digital strategy, small-cap financing strategies and accounting, financial modeling and operational efficiency. David holds a BS degree in Management and International Business with a minor in Engineering from Pennsylvania State University. Hungry Media (founder): March 2013- Present College Advertising Solutions (CEO): July 2009-March 2016

Craig Ceranna began his career in variety of operational and finance roles. Over his career he has developed into a very strategic leader and has led the commercialization teams of numerous multimillion-dollar product lines including Zhu Zhu Pets and Yurbuds. Overseeing all aspect of commercialization from manufacturing site selection and production planning, to marketing plans and retail rollouts. Craig has worked with major licenses from Disney, Cartoon Network, Coca Cola, and World Triathlon Corporation just to name a few. He was a key member of the management team that led two of St. Louis fastest growing companies. Having spent many years working in start-up environments he is well versed in all of the challenges represented in bringing ideation and conceptualization to commercialization. Cepia (founder) 2002-Present Oct 2014-Oct 2015 (CFO Yurbuds) Harman Kardon Oct 2010-Oct 2014 (CFO & Partner) Yurbuds

Todd Kobrin is an experts in digital marketing and online conversion. As EVP of 888 Inc. Todd expanded the company's platform globally to over 40 countries before returning back to the United States to help companies domestically take advantage of the changing online gaming landscape. During that transition and after a key consulting role for the CMO of Caesars Group, Todd fell in love with OPER and decided to shift his expertise into mobile payment. His skills with online conversion and user experience will be critical as the company grows. TK Marketing (Founder) 2015-Present Ultimate Gaming (CMO) 2014 888 Holdings (EVP Marketing) 2005-2013

Scott is an enthusiastic marketing professional with over 15 years of media sales, advertising agency, corporate/franchise marketing and technology start-up experience. He began his career selling print advertising and later served as the main point of contact for agency clients of J. Walter Thompson including EdwardJones, FedEx and Gentiva Health Services. He then spent over 10 years as the Marketing Director for one of the largest Domino’s Pizza franchises in the U.S. developing and executing a diverse and effective marketing strategy. He also has experience marketing tech start-ups in the data/mobile/fin-tech sector. With his diverse experience, Scott offers a deep and broad insight into the world of marketing and advertising. MBR Management (Dominos Pizza) Dir of Marketing Oct 2004-May 2015

Krystian Sergiejew is an experienced bilingual software developer and an entrepreneur with over 24 years of experience in the software industry. Krystian started programming at the age of 12, and by the age of 16 developed and successfully released two PC games in Poland. Over the course of his career, Krystian was involved in various software projects across two continents with major focus on web and mobile developments. Krystian held senior-level programmer positions at Senets, Inc., Hyperband Broadband, Inc., Allegro Multimedia, Inc., and a senior-level software architect position at PKO Bank Polski – the largest commercial bank in Poland. In 2006 Krystian founded Hexlabs, Sp. z o.o. and an international real estate portal known as fusedworld.com. In 2012 Krystian co-founded Hungry Media, Sp. z o.o. with a goal to provide software development services to clients worldwide. Krystian holds a degree in Information Systems from Kennesaw State University.

Enterprise Advisor
Names and titles as disclosed on SEC Form C, StartEngine. Bios and photos come from the platform campaign page and may be out of date.
Reg CF annual-report compliance
Filed 2 of 9 annual reports (FY2017–FY2025)
Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.
SEC filings
- Form C-TRJun 12, 20200001665160-20-000808EDGAR
- Form C-ARApr 29, 20190001665160-19-000453EDGAR
- Form C-ARApr 30, 20180001665160-18-000359EDGAR
- Form C/ANov 20, 20170001665160-17-000613EDGAR
- Form C/AOct 5, 20170001665160-17-000476EDGAR
- Form C/ASep 22, 20170001665160-17-000413EDGAR
- Form CJul 26, 20170001665160-17-000297EDGAR
About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.


