
Passion Tree Co.
OperatingPassion Tree, Co.
Alcohol · Minneapolis, DE · Founded 2020
The people's seltzer
Financials
FY2019–FY2020 · from SEC filings · hover any figure for its sourceFigures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited, as the filing’s own report or certification states it. A dashed pill marked * is inferred instead: the SEC minimum for an offering that size, which the issuer may have exceeded. No pill means we couldn’t tell. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.
Valuation over rounds
Pre-money — the valuation set before each round’s money came inBlue bars are the pre-money valuation the company stated for a priced round.
Share price over rounds
Disclosed sales come from the issuer's own filings (prior-offering lines, audited-statement notes) and are amount ÷ securities sold. A down round is a firm point more than 25 % below the previous firm point of the same share class on a comparable basis; the comparison ignores unverified and year-only lines.
Cap table
Principal holders% as the filing states it, Oct 28, 2021
- Garret Olson32.5%of company
- Andy Kuklock31.5%of company
- Jake Ryder26.7%of company
- Aurora Wines4.8%of company
Sold to the crowd
- Reg CF · Oct 202116,081 shares at $3.00$48.2K· 65 investors
From the company's SEC filings: share counts per class, each class's voting and conversion terms, and the holders of 20% or more that Form C requires (officers and 10%+ holders on Form 1-A). Filings name only large holders, so most owners — including crowd investors — are not listed, and a holder's percentage may be of its own class rather than of the whole company. Prices and crowd share counts are in today's share terms — adjusted for splits and conversions since they were sold. Hover a figure for its filing.
Fundraising history
Team
5 people
18 year old kid from Minnesota grabbed a backpack and headed out to Los Angeles with no money, no connections at all. Testing myself in uncomfortable situations is how I've grow into the man I am today. 7 years later, I've successfully founded & launched a digital media company that handled all marketing content for international multi-million dollar business clientele, top social media influencers and A-list celebrities.

It's funny how graduating with a mechanical engineering degree and being sent to Miami to work as a sales engineer for ABB brought me to Schnebly’s winery. That day changed my life into Passion Tree Hard Seltzer. I’m a go getter, from buying rental properties at 21, to syndicating money and general contracting two house flips simultaneously while working a 9-5 at 22. I was given the opportunity to be here today, so I will work harder than anyone to achieve my dream, Passion Tree a global beast.

I’ve always had a passion for building and creating. From working with NASA and autonomous aviation companies in order to develop wildfire protection technologies and space-to-earth laser communication systems, to starting a communications infrastructure company. Building new and better things is what drives me.
Names and titles as disclosed on StartEngine, SEC Form C. Bios and photos come from the platform campaign page and may be out of date.
Reg CF annual-report compliance
Filed 0 of 5 annual reports (FY2021–FY2025)
Missing: 2021, 2022, 2023, 2024, 2025
Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.
SEC filings
About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.