Crowdonomics
All companies
Vestaboard logo

Vestaboard

Operating

Vestaboard, Inc

Retail · Product · San Francisco, CA · Founded 2015

Connect and inspire with Vestaboard

Post-money valuation
$40.0M
As of Apr 2024 · from Vestaboard Preferred Stock 2 · pre-money + amount raised, not a traded price
Total raised
$594,283
Across 2 rounds since 2020
Latest share price
$2.92
Vestaboard Preferred Stock 2 offering price

Financials

FY2018–FY2025 · from SEC filings · hover any figure for its source
$27K
−$1.3M
2018
$5K
−$1.8M
2019
$873K
−$2.5M
2020
$7.6M
−$2.2M
2021
$10.6M
−$2.5M
2022
$10.9M
−$2.6M
2023
$10.9M
−$2.4M
2024
$9.9M
−$5.0M
2025
RevenueNet income — beside revenue when positive, below the line when a loss
Metric
FY2018
FY2019
FY2020
FY2021
FY2022
FY2023
FY2024
FY2025
Income statement
Revenue
$27,010
$4,950
$872,500
$7,616,198
$10,639,654
$10,878,994
$10,888,334
$9,861,665
Cost of goods sold
$5,576
$2,018
$1,060,370
$6,203,030
$7,566,174
$6,876,877
$6,353,275
$5,863,670
Gross margin
79%
59%
-22%
19%
29%
37%
42%
41%
Net income
-$1,288,451
-$1,786,924
-$2,491,262
-$2,203,591
-$2,517,814
-$2,615,960
-$2,429,412
-$5,034,884
Taxes paid
$0
$0
$0
$129
$2,050
$0
$0
$0
Balance sheet
Cash
$77,622
$80,325
$308,501
$281,706
$685,015
$549,758
$613,889
$528,279
Accounts receivable
$3,800
$0
$18,772
$113,554
$54,711
$45,748
$47,063
$28,581
Total assets
$92,020
$88,347
$2,718,293
$2,403,793
$3,738,815
$2,890,978
$1,424,921
$3,365,197
Short-term debt
$79,156
$199,542
$99,200
$158,043
$71,648
$833,029
$885,256
$810,989
Long-term debt
$33,384
$0
$50,800
$2,044,721
$6,337,569
$0
$0
$0
Total liabilities
$112,539
$199,542
$150,000
$2,202,764
$6,409,217
$833,029
$885,256
$810,989
Other
Headcount
10
16
15
16
20
20

Figures as reported by the issuer in the filing shown on hover. Each year’s pill shows the assurance level of its filed statements — audited, reviewed (CPA review, less than an audit), or unaudited; no pill means the filing didn’t state one. Headcount is the filing’s point-in-time count, not a year-end average. Manually corrected figures are marked “Corrected”.

Valuation over rounds

Post-money = pre-money + amount raised · caps marked
$9.7M
post-money
$40.0M
post-money
Vestaboard, Inc. Stock 1
Vestaboard Preferred Stock 2

A dashed amber step is a SAFE/note valuation cap — a conversion ceiling agreed for that instrument, not a priced valuation of the company. Steps are not comparable across bases.

Fundraising history

Vestaboard Preferred Stock 2ClosedReg CF · Preferred Equity · via StartEngine
Raised $263.7K / $2.5MInvestors 188Post-money $40M
Vestaboard, Inc. Stock 1ClosedReg CF · Preferred Equity · via StartEngine
Raised $330.6K / $1.1MInvestors 169Post-money $9.7M

Team

18 people
Dorrian PorterFounder
Founder and CEO

Dorrian envisions Vestaboard as a leader in smart displays that exists to connect and inspire people. Prior to Vestaboard Dorrian co-founded and ran two companies that delivered software as a service, one of which pioneered e-commerce in higher education and one in mobile marketing around music and live events.

Steve Zadesky
Advisor to CEO

Steve is an advisor to the CEO and is currently advising and investing in a number of startups across many hardware spaces. At Apple he was lucky enough to help build and lead the teams for the first iPod, first iPhone, as well as hundreds of Apple accessory products. He was responsible for a wide range of large engineering organizations including Material Science, EE, Product Design, Project Management, Acoustics and Firmware, and he has over 150 issued patents where he is listed as inventor.

Aaron Clark
Revenue and Operations Advisor

Aaron is an advisor to the CEO and an independent contractor in areas of revenue and operations. Aaron worked with our CEO at a previous company and has a long experience with start-ups, business development and operations. We expect to work with Aaron closely in the future, which may extend to employment.

Adam Reed-Erickson
Mechanical Engineering Consultant

Adam Reed-Erickson is a mechanical engineer consultant and has been an independent contractor to Vestaboard since 2018. He specializes in product design and mechanical engineering, and previously worked at product design consultancies including Lunar (now McKinsey Design), fuseproject and Lime Lab (now PCH International). We expect to work with Adam closely in the future in an ongoing capacity.

Carolyn Nickell
Brand and Communications

Carolyn leads brand and communications for Vestaboard and has been an independent contractor since inception of the Company. Carolyn is an entrepreneur and has trained as a full-stack software engineer. She has over ten years of experience in marketing, product launches and start-ups and worked with our CEO prior to Vestaboard. We expect to work with Carolyn closely in the future, which may extend to employment.

Chris Jelly
Software, Cloud and Architecture Advisor

Chris is an advisor to the CEO and independent contractor who oversees all aspects of our software development including technical architecture, back-end systems, web development and its connection with mobile and embedded systems. We expect to work with Chris closely in the future, which may extend to employment.

Dominic Monette
Embedded Systems

Dominic has worked as a full-time independent contractor for Vestaboard since February 2019. Dominic is directly building and overseeing all aspects of embedded system software development for Vestaboard. We expect to work with Dominic closely in the future, which may extend to employment.

Eric Om
Software Engineer and Web

Eric is a software engineer for Vestaboard who has operated as an independent contractor from time to time since research began on Vestaboard in 2015. Eric contributes in areas of web development and analytics and has experience as a data engineer at other companies. We expect to work closely with Eric in an ongoing capacity.

Faiza Hassan
Product Design

Faiza has worked on Vestaboard as an independent contractor since the Company’s inception in 2015, leading and overseeing all aspects of design and function of Vestaboard as a hardware device. Previously Faiza worked on the first generation of the Amazon Echo and related products at Amazon, and prior to that spent over ten years as a product designer and mechanical engineer at Dell and Pump Studios. We expect to work with Faiza closely in the future, which may extend to employment.

Show 9 more people
Ian Guyer
Asia-Pacific Operations

Ian was the first employee at Vestaboard and has a background in computers, electronics, design, QA and operational roles. He oversees everything production-related to Vestaboard, working closely with the engineering team, factory, and suppliers to deliver Vestaboard according to the design intent. Ian worked with our CEO on other projects prior to full-time employment at Vestaboard.

Kristin Keeffe
Business Development and Legal Advisor

Kristin is an independent contractor and legal advisor. She has over 20 years experience as a corporate and commercial attorney, and worked with our CEO at the same law firm (Wilson Sonsini Goodrich & Rosati in Palo Alto, California) at the start of their careers. We expect to work with Kristin closely in the future, which may extend to employment.

Mark Confroy
Customer Success & Logistics Advisor

Mark is an independent contractor leading and giving shape to all aspects of customer success and logistics, including delivery of Vestaboard to customers. Mark previously worked with Aaron and Dorrian at prior companies. We expect to work with Mark closely in the future, which may extend to employment.

Matt Collier
Channel & Corporate Development Advisor

Matt has been an advisor to our CEO on channel programs, go-to-market and corporate development since 2018. Matt has scaled hardware and SaaS businesses to substantial revenue, including as SVP Channel and sales at LifeSize Communications. We expect to work with Matt closely in the future, which may extend to employment.

Moustafa Badawy
Software and Mobile Apps

Moustafa is a software engineer for Vestaboard who has operated as an independent contractor and employee since our inception. Moustafa oversees all mobile app development for Vestaboard and contributes to the overall software development. Moustafa is also the Founder and CTO of Rubikal, a software development firm working with Vestaboard. Moustafa worked with our CEO on two software projects prior to Vestaboard.

Rishabh Gupta
Marketing and analytics

Rishabh leads marketing analytics for Vestaboard and has been an independent contractor since 2019. He has been helping startups succeed in their e-commerce driven programs and business solutions. We expect to work with Rishabh closely in the future, which may extend to employment.

Scott Brenneman
Electrical Engineering Consultant

Scott is an electrical engineer and product design consultant and has been an independent contractor to Vestaboard since 2018. He has a long history in helping organizations succeed in their electronic product design and development programs. He has previously worked as an employee at Tesla, Apple and IDEO. We expect to continue working closely with Scott in an ongoing capacity.

Theresa Gadaire
Customer Success & Communications

Theresa has worked as a full-time employee with Vestaboard since 2018 and previously was an independent contractor. Theresa leads the ongoing daily engagement with our customer base, and is leading and shaping areas of customer support and experience, training and account management. Theresa has over ten years of experience in areas of customer success, account management and training.

Zulema Payan
Customer Success

Zulema has worked as a full-time employee with Vestaboard since we publicly previewed our concept for Vestaboard for the first time at the Consumer Electronics Show in 2018. Zulema is primarily engaged with account development and management of our business customers. She has previous experience as an account manager and events.

Names and titles as disclosed on SEC Form C, StartEngine. Bios and photos come from the platform campaign page and may be out of date.

Reg CF annual-report compliance

Not requiredFewer than 300 holders of record

Filed 6 of 6 annual reports (FY2020–FY2025)

188 investors
holder-count proxy

Reg CF issuers must file a Form C-AR each year until a Rule 202(b) termination trigger is met.

  • Form C-ARApr 30, 20260001738836-26-000003
    EDGAR
  • Form DJan 14, 20260001738836-26-000001
    EDGAR
  • Form C-ARApr 30, 20250001738836-25-000001
    EDGAR
  • Form C-UMay 8, 20240001665160-24-000816
    EDGAR
  • Form C-ARApr 29, 20240001738836-24-000001
    EDGAR
  • Form C/AFeb 29, 20240001665160-24-000143
    EDGAR
  • Form C/AFeb 15, 20240001665160-24-000088
    EDGAR
  • Form C/AFeb 14, 20240001665160-24-000087
    EDGAR
Source: ManualCIK 0001738836DEShare price $2.92

About this data. Figures are compiled from public sources — SEC EDGAR filings (Form C, C-AR, 1-A, 1-K) and funding-platform pages — and may be delayed, incomplete, or restated by the issuer. Financial statements are as reported by the issuer; each year is labeled with its assurance level (audited / reviewed / unaudited). A valuation cap is the conversion ceiling of a SAFE or convertible note, not an agreed company valuation; post-money figures are computed as pre-money plus amount raised and are not a traded price. Crowdonomics is not a broker-dealer, funding portal, or investment adviser; nothing here is investment advice or an offer to sell securities. Verify all figures against the linked EDGAR filings.